STRATEGIC ACCOUNT SERVICES PRO PLAN
How schulranzenwelt achieved 120% growth with optimised product listings.
The biggest advantage is definitely personal support as it means you don't always have to work with a case number; rather, you can find a solution faster with a direct contact person on-site.
Daniela Isfort, CEO
Daniela Isfort from the Isfort Group successfully runs the "schulranzenwelt" account, a shop for school bags and backpacks that has both a physical store and an online presence. The company has just six employees, who handle everything to do with logistics and customer support.
She decided to join in the SAS Pro programme about a year ago to better realise her company's potential:
"About twelve months ago, I helped schulranzenwelt out again strategically and operationally, so to speak, and from the beginning I had the feeling that we weren't fully exploiting our potential."
She decided to join in the SAS Pro programme about a year ago to better realise her company's potential:
"About twelve months ago, I helped schulranzenwelt out again strategically and operationally, so to speak, and from the beginning I had the feeling that we weren't fully exploiting our potential."
Product catalogue optimisation
Pricing
Logistics
The initial focus was on improving the product listing and analysing the Amazon account. Daniela and her team are currently working on optimising ad campaigns and listings, and her Marketplace Consultant provides a valuable help with technical problems. Future projects include building up the company's own brand, expanding European delivery capacity and achieving Prime status.
The company has seen impressive growth of 120% over the last year. The main drivers behind this surge in growth were brainstorming the product listings, expanding the product range, working on pricing and the Featured Offer upgrade, and improving product availability.
For Daniela Isfort, the biggest advantage of the SAS Pro programme is personal support from a Marketplace Consultant, who provides quick solutions and uses innovative approaches to solve problems:
"The biggest advantage is definitely personal support as it means you don't always have to work with a case number; rather, you can find a solution faster with a direct contact person on-site..."
"The biggest advantage is definitely personal support as it means you don't always have to work with a case number; rather, you can find a solution faster with a direct contact person on-site..."
She recommends that other sellers join the programme, particularly if they are collaborating with Amazon.
INDUSTRY
LUGGAGE
PROGRAMME
SAS PRO
START DATE
NOVEMBRER 2022
GMS GROWTH
120% YOY
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