AMAZON BUSINESS
Reach millions of business customers
On average, B2B customers have a larger shopping basket and return products less frequently.
What is Amazon Business?
Amazon Business gives you additional opportunities to grow your revenue with new business customers of all types and sizes.
Grow with us
Reach more than five million business customers
worldwide, including the largest companies, universities, cities, hospitals, schools and other organisations in the EU and the UK
Gain trust
As a seller, benefit from the outstanding brand recognition and trust that Amazon enjoys among customers
Grow with help from Amazon
by using selection, pricing and invoicing solutions that help you achieve success with B2B customers
Our customers include:
96
Fortune 100 companies
90
of the 100 most populous cities
99
of the 100 largest hospital systems in the world
Amazon Business features for selling partners
free of charge for our selling partners
Product recommendations
To help you choose which products to sell, we analyse and share the results of which products are in high demand by business customers.
Pricing for corporate customers and quantity discounts
With business pricing tools, you can create and automate a pricing strategy exclusively for business customers and encourage them to buy in bulk by offering tiered quantity discounts.
VAT Calculation Service: Prices excluding VAT and automated invoicing
Amazon helps you create invoices that meet the needs of your business customers. The VAT Calculation Service calculates the VAT included in your recommended selling price, so that your listings for business customers show VAT-exclusive prices. It automatically creates and sends invoices with VAT (or receipts for VAT-exempt selling partners) on your behalf. You get access to detailed reports and create trust with your customers with an invoice guarantee for every transaction.
$35 billion
Amazon Business annual revenue worldwide
More than 50%
of this turnover is generated by selling partners
75 million
items are sold annually on Amazon Business by sellers in the EU and the UK
Amazon Business selling partner success stories
By activating the B2B part of our business, we've been able to maximise our revenue. It's been fantastic!Rob JuddSales Director, Portus Digital
Amazon Business has helped our business by bringing us a wide range of new customers that we hadn't seen on the platform before.Russell PayneCEO, Oypla
Getting started with Amazon Business
Step 1
Register as a selling partner
If you are already registered as a seller on Amazon, you can start right from Step 2 as you can automatically sell on Amazon Business as well.
Step 2
Add products to your catalogue
You can add the products individually or use tools to upload in bulk.
Step 3
Boost your sales with specialised B2B features
With our free VAT Calculation Service, you can automate invoicing, set business prices and quantity discounts to tailor your offerings to business customers and expand your selection with highly sought-after product recommendations.
Congratulations! You're all set up. We'll notify you when customers place an order so that you can ship the relevant items and receive payment.
Would you like more help from Amazon? Amazon is here to make your life easier. Benefit from one of the world's most advanced and trusted fulfilment networks and have Amazon store and ship your products. Learn more about Fulfilment by Amazon (FBA)
Would you like more help from Amazon? Amazon is here to make your life easier. Benefit from one of the world's most advanced and trusted fulfilment networks and have Amazon store and ship your products. Learn more about Fulfilment by Amazon (FBA)
Resources
The free knowledge portal for digital newcomers
For small and medium-sized businesses and anyone who wants to start or grow their online business.
Start selling today
Showcase your products to millions of customers who search for products on Amazon every day.
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